Outbound that works for B2B service businesses

Your outbound team. Without building one.

We research your buyers, build your campaigns, and deliver warm leads ready for you to close.

30 minutes. We'll map your market and show you what's working.

0%+

Inbox placement

0+

Prospects per campaign

0 weeks

To first leads

0

Long-term contracts

How your outbound team works.

From first call to warm leads in your inbox — here’s exactly what happens and when.

01WEEK 1–2

The Foundation

Infrastructure and targeting built for your market.

We deep-dive into your ideal customers, competitors, and market signals. Then we build verified prospect lists of real decision-makers and set up dedicated sending infrastructure designed to keep you out of spam.

RESEARCH

ICP & Market Research

  • ICP interviews completed
  • Competitor positioning mapped
  • Buyer segments defined
RESEARCH

List Building

  • 1,500–2,000 verified prospects
  • Decision-makers identified
  • Custom segments created
SYSTEM

Infrastructure Setup

  • Dedicated sending domains
  • SPF/DKIM/DMARC configured
  • Warmup & deliverability optimized
Your outbound system is built and tested

What you get vs. what you’re used to.

Targeting

Typical agency

Bulk lists from ZoomInfo or Apollo with basic filters

Your Firmwise team

Deep ICP research, competitor analysis, and 1,500–2,000 verified decision-makers built from scratch

Personalization

Typical agency

Light personalization at scale, same template for hundreds

Your Firmwise team

Prospect-specific research, trigger signals, and messaging tailored to each buyer segment

Deliverability

Typical agency

Shared infrastructure, inconsistent inbox placement

Your Firmwise team

Dedicated domains, full authentication, managed warmup, 98%+ inbox placement guaranteed

Campaign management

Typical agency

Set it and forget it — monthly reports, minimal optimization

Your Firmwise team

Weekly optimization, A/B testing, new angles tested, underperformers cut

Lead intelligence

Typical agency

Dashboard or CRM notification with no context

Your Firmwise team

Instant alerts with full prospect brief — who they are, why they responded, and suggested talking points

Support

Typical agency

Account manager on 15 other accounts

Your Firmwise team

Dedicated strategist + real-time lead alerts. You’re never guessing what’s happening.

Accountability

Typical agency

Vague promises about "qualified leads"

Your Firmwise team

98%+ deliverability guaranteed. 2%+ positive response rate guaranteed. In writing.

Data ownership

Typical agency

They own it — you lose everything if you leave

Your Firmwise team

All data, lists, sequences, and infrastructure are yours. Always.

Commitment

Typical agency

3–6 month contracts, auto-renewals

Your Firmwise team

Month-to-month. Cancel with 14 days’ notice. Walk away with everything.

Who We Work With

Built for B2B companies where one deal changes the quarter.

IT Managed Service Providers

Your clients stay for years — the hard part is getting in the room. We put you in front of SMB owners and IT directors who need managed services, with full context on their pain points and current setup so you walk in ready to close.

B2B Staffing & Recruiting Agencies

One placement fee covers months of Firmwise. We reach HR directors and hiring managers at companies actively staffing up — you get an alert the moment one responds, with their hiring context and what to say.

B2B Consultancies & Agencies

You close deals through expertise and relationships. We make sure you’re having those conversations with the right people — not waiting for referrals to trickle in.

Accounting & Financial Services

Your expertise keeps clients for years. We make sure new ones keep coming — reaching business owners and CFOs who need advisory, tax, or fractional finance support before they ask their network for a referral.

SaaS & Tech Companies

Your product sells itself once prospects see it. The challenge is getting the right decision-makers to that first demo. We fill the top of your pipeline with qualified buyers who match your ICP — so your sales team spends time closing, not hunting.

Specialized B2B Products & Services

AI development, edtech, niche B2B products — if your market is specific, your outbound should be too. We research your exact buyers, craft messaging that speaks to their world, and deliver warm leads who actually understand what you sell.

Don’t see your industry? If you sell B2B and one new client is worth $10K+, we should talk.

Results

What our clients are seeing.

Real campaigns. Real numbers. Updated as we grow.

Pricing

Pricing that scales with you.

Fixed investment. Clear deliverables. No surprises.

Outbound Launch

Your outbound system, built and launched in 2–3 weeks.

One-Time

One-time project fee:

$2,500

2–3 week deliveryYou own everything

What’s included

  • ICP research and campaign strategy
  • Initial target list of 2,000 prospects
  • Dedicated sending infrastructure with full authentication and warmup
  • Up to 100 emails set-up
  • 3 custom email sequence variants, A/B tested
  • Real-time lead alerts with prospect briefs for every positive reply
  • All data, lists, sequences, and infrastructure are yours
  • 1 month unlimited support
Book a Call

The alternative.

Hiring an in-house SDR costs $55–$70K in year one — salary, tools, ramp time, management overhead. They take 3–6 months to become productive. Average tenure: 14 months. Your Outbound Launch is $2,500. Managed Campaigns start at $3,400/month. You’re live in weeks, not months. And you can walk away anytime.

Fair Warning

We’re not for everyone. And we’re fine with that.

If you want to blast 10,000 emails tomorrow.

We build targeted campaigns that protect your reputation. If raw volume with no research is the strategy, there are cheaper options.

If you want the cheapest option.

We're not a $500/month email blaster. If budget is the only factor, we're not the right fit.

If you can't take meetings this month.

We deliver qualified leads with full context. Someone on your side needs to follow up and have the conversation. If that's not possible, the pipeline can't convert. (Need us to handle responses too? Ask about our Custom engagement.)

If you expect results in week one.

Infrastructure and warmup take 2 weeks. First meetings land in weeks 4-5. Anyone promising day-one results is cutting corners you'll pay for later.

Still here? Then you’re probably exactly who we built this for.

Our Promises

Guarantees. In writing.

Not vague commitments. Specific promises you can hold us to.

Deliverability Guarantee

98%+ inbox placement on every campaign, verified by third-party monitoring. If we fall below this in any 30-day period, we rebuild your infrastructure at no additional cost.

Infrastructure Guarantee

Complete outreach infrastructure — domains, authenticated accounts, warmup, monitoring — built within 14 business days. If we miss it, your pilot fee is refunded.

Campaign Performance Guarantee

We define success metrics together before launch — response rate, lead volume, or qualified conversations — based on your market and deal size. If we don’t hit the agreed benchmarks within 60 days, we keep optimizing at no additional cost.

Zero Lock-In Promise

Month-to-month. Cancel with 14 days’ notice. Take everything with you — lists, data, playbooks. We’ll do a handover call to make sure your team can run what we’ve built.

What “Qualified Lead” Means

A positive response from a decision-maker who: (1) matches the agreed ICP — title, company size, industry, (2) has expressed interest in a conversation or asked a substantive question, (3) is not an auto-reply, referral, or “send me info” without engagement. Every qualified lead is delivered with a full brief so you know exactly who they are and what prompted the response.

Want to see the math for your business? Try our ROI calculator →

Your next client is already out there.

Let’s go find them.